Procter & Gamble is crossing brands for product innovation. This product, perhaps the first BB Cream for the eye area, combines Covergirl’s color science with Olay’s skin science to tackle puffiness and dark circles. Olay rejuvenating serum plus cucumber extract soothes puffiness while a cooling metal-tip applicator massages the concealer on as it glides over the under-eye area. This column will review the ingredient listing for functionality and claims substantiation.
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