BB creams continue to proliferate in the cosmetics market, and Atopalm BB Cream is another example of this. This column will review the ingredient listing for functionality and claims support.
This product has broad spectrum SPF 20 protection and is available in two shades. BB creams generally have good spreadability, and they have “shade adjusting” qualities that allow a minimum number of shades to address numerous skin tones. The company’s patented multi-lamellar emulsion (MLE) technology is an ingredient that mimics skin’s natural lipids to restore its protective moisture barrier. Other claims are anti-aging, brightening, suitable for all skin types and non-irritating.
